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Freakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of Everything
Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime? These may not sound like typical questions for an econo-mist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life—from cheating and crime to sports and child-rearing—and whose conclusions turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They usually begin with a mountain of data and a simple question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics. Through forceful storytelling and wry insight, Levitt and Dubner show that economics is, at root, the study of incentives—how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of . . . well, everything. The inner workings of a crack gang. The truth about real-estate agents. The myths of campaign finance. The telltale marks of a cheating schoolteacher. The secrets of the Klu Klux Klan. What unites all these stories is a belief that the modern world, despite a great deal of complexity and downright deceit, is not impenetrable, is not unknowable, and—if the right questions are asked—is even more intriguing than we think. All it takes is a new way of looking. Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world. .
Price: $12.99
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The Drunkard's Walk: How Randomness Rules Our Lives
In this irreverent and illuminating book, acclaimed writer and scientist Leonard Mlodinow shows us how randomness, change, and probability reveal a tremendous amount about our daily lives, and how we misunderstand the significance of everything from a casual conversation to a major financial setback. As a result, successes and failures in life are often attributed to clear and obvious cases, when in actuality they are more profoundly influenced by chance. The rise and fall of your favorite movie star of the most reviled CEO--in fact, of all our destinies--reflects as much as planning and innate abilities. Even the legendary Roger Maris, who beat Babe Ruth's single-season home run record, was in all likelihood not great but just lucky. And it might be shocking to realize that you are twice as likely to be killed in a car accident on your way to buying a lottery ticket than you are to win the lottery. How could it have happened that a wine was given five out of five stars, the highest rating, in one journal and in another it was called the worst wine of the decade? Mlodinow vividly demonstrates how wine ratings, school grades, political polls, and many other things in daily life are less reliable than we believe. By showing us the true nature of change and revealing the psychological illusions that cause us to misjudge the world around us, Mlodinow gives fresh insight into what is really meaningful and how we can make decisions based on a deeper truth. From the classroom to the courtroom, from financial markets to supermarkets, from the doctor's office to the Oval Office, Mlodinow's insights will intrigue, awe, and inspire. Offering readers not only a tour of randomness, chance, and probability but also a new way of looking at the world, this original, unexpected journey reminds us that much in our lives is about as predictable as the steps of a stumbling man fresh from a night at the bar..
Price: $14.74
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Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets
“[Taleb is] Wall Street’s principal dissident. . . . [Fooled By Randomness] is to conventional Wall Street wisdom approximately what Martin Luther’s ninety-nine theses were to the Catholic Church.” – Malcolm Gladwell, The New YorkerFinally in paperback, the word-of-mouth sensation that will change the way you think about the markets and the world.This book is about luck: more precisely how we perceive luck in our personal and professional experiences. Set against the backdrop of the most conspicuous forum in which luck is mistaken for skill–the world of business– Fooled by Randomnessis an irreverent, iconoclastic, eye-opening, and endlessly entertaining exploration of one of the least understood forces in all of our lives..
Price: $9.16
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Bill James Handbook 2009 (Bill James Handbook)
Every year, thousands of avid baseball fans eagerly await The Bill James Handbook the best and most complete annual baseball guide available Full of exclusive stats, this book is the most comprehensive resource of every hit, pitch and catch in Major League Baseball's 2008 season. Key features include:
- Exclusive! Fielding Bible Awards
- New Relief Pitching
- Manufactured Runs Analysis
- Young Talent Inventory
- Manager's Record
- Baserunning Analysis
- Career data for every 2008 major leaguer (and a few bonus players) with more statistical categories than any other book
- Pitcher Projections
- Hitter Projections
- Team Efficiency Summary
- Player Win Shares
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Price: $16.29
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Web Analytics: An Hour a Day
Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company’s bottom line. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file..
Price: $16.09
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The Visual Display of Quantitative Information, 2nd edition
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Research Design: Qualitative, Quantitative, and Mixed Methods Approaches
The Bestselling Text is Completely Updated and Better than Ever!
Praise for the Third Edition:
“I have used the older edition with great success. The new one is even better.” -Kathleen Duncan, University of La Verne The Third Edition of the bestselling text Research Design by John W. Creswell enables readers to compare three approaches to research-qualitative, quantitative, and mixed methods-in a single research methods text. The book presents these three approaches side by side within the context of the process of research from the beginning steps of philosophical assumptions to the writing and presenting of research. Written in a user-friendly manner, Creswell's text does not rely on technical jargon. He cuts to the core of what a reader needs to know to read and design research in part by showcasing ideas in a scaffold approach so that the reader understands ideas from the simple to the complex.
Key updates to the Third Edition: - Presents the preliminary steps of using philosophical assumptions in the beginning of the book
- Provides an expanded discussion on ethical issues
- Emphasizes new Web-based technologies for literature searches
- Offers updated information about mixed methods research procedures
- Contains a glossary of terms
- Highlights “research tips” throughout the chapters incorporating the author’s experiences over the last 35 years
The Instructor’s Resource CD-ROM (ISBN:978-1-4129-6672-6) contains: - Sample Syllabi
- PowerPoint Slide Sets
- Sample Student Proposals
- Suggested Studies Published in Journal Articles
- Application Activities and Tutorial
- Peer-Feedback Group Activities
- Study Design Group Activities
- End-of-Chapter Checklists
The Student Study Site at www.sagepub.com/creswellstudy offers: - Sample Student Proposals
- Application Activities and Tutorials
- Peer-Feedback Group Activities
- Study Design Group Activities
- End-of-Chapter Checklists
Research Design, Third Edition appeals to students taking research design and research methods classes throughout the social and behavioral sciences-from undergraduates to the most advanced doctoral programs. .
Price: $38.99
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The Numerati
"Steve Baker puts his finger on perhaps the most important cultural trend today: the explosion of data about every aspect of our world and the rise of applied math gurus who know how to use it." --Chris Anderson, Editor-in-Chief of Wired Magazine (Wired Magazine ) An urgent look at how a global math elite is predicting and altering our behavior -- at work, at the mall, and in bed Every day we produce loads of data about ourselves simply by living in the modern world: we click web pages, flip channels, drive through automatic toll booths, shop with credit cards, and make cell phone calls. Now, in one of the greatest undertakings of the twenty-first century, a savvy group of mathematicians and computer scientists is beginning to sift through this data to dissect us and map out our next steps. Their goal? To manipulate our behavior -- what we buy, how we vote -- without our even realizing it. In this tour de force of original reporting and analysis, journalist Stephen Baker provides us with a fascinating guide to the world we're all entering -- and to the people controlling that world. The Numerati have infiltrated every realm of human affairs, profiling us as workers, shoppers, patients, voters, potential terrorists -- and lovers. The implications are vast. Our privacy evaporates. Our bosses can monitor and measure our every move (then reward or punish us). Politicians can find the swing voters among us, by plunking us all into new political groupings with names like "Hearth Keepers" and "Crossing Guards." It can sound scary. But the Numerati can also work on our behalf, diagnosing an illness before we're aware of the symptoms, or even helping us find our soul mate. Surprising, enlightening, and deeply relevant, The Numerati shows how a powerful new endeavor -- the mathematical modeling of humanity -- will transform every aspect of our lives. STEPHEN BAKER has written for BusinessWeek for over twenty years, covering Mexico and Latin America, the Rust Belt, European technology, and a host of other topics, including blogs, math, and nanotechnology. But he's always considered himself a foreign correspondent. This, he says, was especially useful as he met the Numerati. "While I came from the world of words, they inhabited the symbolic realms of math and computer science. This was foreign to me. My reporting became an anthropological mission." Baker has written for many publications, including the Wall Street Journal, the Los Angeles Times, and the Boston Globe. He won an Overseas Press Club Award for his portrait of the rising Mexican auto industry. He is the coauthor of blogspotting.net, featured by the New York Times as one of fifty blogs to watch..
Price: $12.79
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Baseball Prospectus 2009: The Essential Guide to the 2009 Baseball Season (Baseball Prospectus)
The 2009 edition of the New York Times bestselling guide to major league baseball that is simply “the best book of its kind” (Rob Neyer) Now in its fourteenth edition, the Baseball Prospectus annual is the industry leader among annual baseball guides and the rightful successor to Bill James’s legendary bestselling Baseball Abstracts. The 2009 edition contains critical essays on each of the thirty teams and player comments for some sixty players for each of those teams. Each player’s statistics are projected for the coming season using the groundbreaking PECOTA projection system, called “perhaps the game’s most accurate projection model” ( Sports Illustrated). Baseball Prospectus 2009 also contains cutting-edge essays on performance analysis, the likes of which have inspired twenty-nine of the thirty major league teams to hire current and former Baseball Prospectus writers and analysts as consultants. The baseball bible for fantasy players and devoted fans, Baseball Prospectus can be relied upon to once again hit it out of the park..
Price: $14.93
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Envisioning Information
A remarkable range of examples for the idea of visual thinking, with beautifully printed pages. A real treat for all who reason and learn by means of images. -- Rudolf Arnheim.
Price: $30.00
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