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The Question of MacArthur's Reputation: Cote De Chatillon, October 14-16, 1918
Douglas MacArthur established his military reputation at the hill of Châtillon during the great battle of the Meuse-Argonne in World War I; he boasted to a fellow general that he had inspired his troops by example, taking the hill and breaking the main German line in northern France. Ferrell has gone into Army records to determine if what MacArthur claimed was true. In a moment-by-moment account of the battle, he reconstructs the movements of troops and the decisions of officers to show in detail how MacArthur s subordinates were the true heroes..
Price: $13.57
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Life's a Campaign: What Politics Has Taught Me About Friendship, Rivalry, Reputation, and Success
Chris Matthews is like no other TV interviewer Life’s a Campaign is like no other book on success Famous for demanding the truth from his Hardball guests, Chris Matthews now reveals what the people running this country rarely confess: the secrets of how they got to the top. Here is the first book on power with insight snatched from those who wield it. Life’s a Campaign exposes the tactics, tricks, and truths that help people get ahead–and can help you, too, whatever your field of ambition. Written in the assertive, good-natured style that is Matthews’s trademark, Life’s a Campaign is the most useful kind of investigative reporting. You’ll benefit from his insider’s scrutiny of the Congress, the White House, and the national news media. Here are the methods, showcased in fascinating anecdotes and case histories, that presidents, senators, and other powerful people use to persuade others and win–and the life lessons they provide for the rest of us. You’ll learn about Bill Clinton’s laser-focused ability to listen to those he wants to seduce–and how he’s been teaching that craft to his wife, Hillary; how Ronald Reagan employed his basic optimism to win history to his side; the simple steps in human diplomacy that the first President Bush exploited to assemble a worldwide posse to attack Saddam Hussein and gain global approval in a way his son has failed to do; how Nancy Pelosi became the first woman Speaker of the House by practicing the most fundamental of human qualities: hardnosed loyalty. You’ll also find out, for the first time, about Matthews’s own wild ride through the turbulent, converging rapids of politics and journalism. The big payoff in Life’s a Campaign is what you’ll learn about human nature: • People would rather be listened to than listen. • People don’t mind being used; what they mind is being discarded. • People are more loyal to the people they’ve helped than the people they’ve helped are loyal to them. • Not everyone’s going to like you. • No matter what anybody says, nobody wants a level playing field. Knowing such truths is the successful person’s number one advantage in life. As you’ll learn in Life’s a Campaign, mastering–and employing–these truths separates the leaders from the followers..
Price: $8.00
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Radically Transparent: Monitoring and Managing Reputations Online
The explosion of social media blogs, social networking sites, and video sharing sites has ushered in a new era of digital transparency that puts the power to enhance or destroy a reputation in the hands of the consumer. This timely and practical book shows you how to harness the power of social media with crucial, proven tactics and strategies for every phase of online reputation management. Using step-by-step instruction and tested techniques, the expert authors unveil a detailed blueprint for building, managing, monitoring, and repairing your reputation..
Price: $4.58
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Career Warfare: 10 Rules for Building a Successful Personal Brand on the Business Battlefield
“A refreshing message . . . from someone who has fought many corporate wars.” —The New York Times With the latest stories from D’Alessandro’s neverending collection of corporate derring-do and new insight on the global battlefield, the nationally bestselling Career Warfare is more essential than ever when navigating your way to success. “D’Alessandro dares to speak the truth. If you don’t manage your own reputation, those around you will. This is no theoretical exercise. In corporate America, people talk about you every day. You can affect what they say. “With a cut-the-crap sharp eye for the passions, yearnings, and follies that drive every organization, D’Alessandro draws apart the drapes and reveals what it really takes to get ahead in business.” —James Carville, author and Democratic Strategist “With good jobs becoming harder to find, D’Alessandro’s sage advice is more timely and important than ever, especially for those who are trying to build their personal brands and enhance their careers at the same time.” —Tom Neff, Chairman, U.S., Spencer Stuart “Smart, strategic, and useful career advice from someone who has actually achieved success in the real world.” —Harvey Mackay, author of the #1 New York Times bestseller Swim With The Sharks Without Being Eaten Alive.
Price: $9.34
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Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build their Brand (J-B International Association of Business Communicators)
While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its unique plan to bring greater authenticity to your company and your brands. Drawn largely from interviews with leaders in companies that have achieved measurable success in this arena, authors Shel Holtz and John C. Havens provide step-by-step details on how executives and professional communicators can create a transparency strategy that will keep their organization competitive in the twenty-first century. The authors show how organizations can evaluate their readiness for transparency, what they need to do to get ready, and how to effectively communicate their transparency strategy to their customers and employees. They also identify aspects of blog/new media "netiquette" an important but often misunderstood part of engaging in transparency. .
Price: $13.74
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The Future of Reputation: Gossip, Rumor, and Privacy on the Internet
Teeming with chatrooms, online discussion groups, and blogs, the Internet offers previously unimagined opportunities for personal expression and communication But there’s a dark side to the story. A trail of information fragments about us is forever preserved on the Internet, instantly available in a Google search. A permanent chronicle of our private lives—often of dubious reliability and sometimes totally false—will follow us wherever we go, accessible to friends, strangers, dates, employers, neighbors, relatives, and anyone else who cares to look. This engrossing book, brimming with amazing examples of gossip, slander, and rumor on the Internet, explores the profound implications of the online collision between free speech and privacy. Daniel Solove, an authority on information privacy law, offers a fascinating account of how the Internet is transforming gossip, the way we shame others, and our ability to protect our own reputations. Focusing on blogs, Internet communities, cybermobs, and other current trends, he shows that, ironically, the unconstrained flow of information on the Internet may impede opportunities for self-development and freedom. Long-standing notions of privacy need review, the author contends: unless we establish a balance between privacy and free speech, we may discover that the freedom of the Internet makes us less free. .
Price: $9.10
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Reputation: Portraits in Power
In 2005, The Woman at the Washington Zoo was published to major critical acclaim. The late Marjorie Williams possessed “a special voice, one capable not just of canny political observations but of tenderness and bracing intimacy,” observed the New York Times Book Review. Now, in a collection of profiles with the richness of short fiction, Williams limns the personalities that dominated politics and the media during the final years of the twentieth century. In these pages, Clark Clifford grieves “in his laborious baritone” a bank scandal’s blow to his re-pu-taaaaaay-shun. Lee Atwater likens himself to Ulysses and pleads, “Tah me to the mast!” Patricia Duff sheds “precipitous tears” over her divorce from Ronald Perelman, resembling afterwards “a garden refreshed by spring rain.” Reputation illuminates our recent past through expertly drawn portraits of powerful— and messily human—figures. .
Price: $13.00
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Memo to the President: How We Can Restore America's Reputation and Leadership
The next president will face the daunting task of repairing America's core relationships and tarnished credibility after the damage caused during the past eight years. In Memo to the President, former secretary of state Madeleine Albright offers provocative ideas about how to confront the myriad challenges awaiting our newly elected commander-in-chief. Secretary Albright's advice is candid and seasoned with humor and stories from her years in office, blending lessons from the past with forward-looking suggestions about how to make full use of presidential power without repeating the excesses of the Bush administration and how to revive America's commitment to its founding ideals. .
Price: $2.45
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Repeated Games and Reputations: Long-Run Relationships
Personalized and continuing relationships play a central role in any society. Economists have built upon the theories of repeated games and reputations to make important advances in understanding such relationships. Repeated Games and Reputations begins with a careful development of the fundamental concepts in these theories, including the notions of a repeated game, strategy, and equilibrium. Mailath and Samuelson then present the classic folk theorem and reputation results for games of perfect and imperfect public monitoring, with the benefit of the modern analytical tools of decomposability and self-generation. They also present more recent developments, including results beyond folk theorems and recent work in games of private monitoring and alternative approaches to reputations. Repeated Games and Reputations synthesizes and unifies the vast body of work in this area, bringing the reader to the research frontier. Detailed arguments and proofs are given throughout, interwoven with examples, discussions of how the theory is to be used in the study of relationships, and economic applications. The book will be useful to those doing basic research in the theory of repeated games and reputations as well as those using these tools in more applied research..
Price: $39.75
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