Books about Competes from Amazon.com

Written by new and established voices of Science Fiction and Fantasy, Alchemy With Words offers something for writers at all levels. Its sage advice will help you avoid many amateur mistakes. Explore World Building, Religions, Food, Fighting & Weaponry and much more, to craft an exceptional story.

.
Price: $15.53 [Notify me when price goes down.]

A revised and updated version of the classic book on what it takes for small brands to eat the big tuna

Since Wiley first published Eating the Big Fish in 1999, the concept of the challenger brand has become a mainstream idea among marketers and advertisers. But Adam Morgan's classic is still the best and most definitive study of the way challenger brands take on and defeat bigger competitors, and this 50,000-copy bestseller has been tremendously influential in the marketing and advertising arenas. For this new edition the author has interviewed 30 fresh challengers, and explores today's radically different marketing environment.

Adam Morgan (United Kingdom) is founder of eatbigfish, an international brand and marketing strategy consultancy with offices in the UK, US, and New Zealand. He runs workshops for companies of challenger brands and has appeared on CNNfn and Sky Business News as the industry expert on challenger brands..
Price: $19.77 [Notify me when price goes down.]

Nobody can predict the future, but you still have to make sense of it to be successful Leaders are facing a world of volatility, uncertainty, complexity, and ambiguity--a world laced with dilemmas "Get There Early" shows how to sense the future to provoke new ways of understanding the present. Institute for the Future's Distinguished Fellow Bob Johansen uses 35 years of 10-year forecasting to unpack complex dilemmas and help leaders seed innovation and strategy. "Get There Early" helps leaders resolve the constant tension between judging too soon (the classic mistake of the problem solver) and deciding too late (the classic mistake of the academic)..
Price: $8.29 [Notify me when price goes down.]

Praise for WHAT I LEARNED FROM SAM WALTON

"Michael Bergdahl's book presents unique insights into the staggering international success of Wal-Mart Throughout the pages of this book, you can almost hear Sam Walton himself coaching and inspiring his legion of employees to greatness."
-Tracy Mullin, President and CEO, National Retail Federation

"Retailers, non-retailers, manufacturers, and suppliers will enjoy Bergdahl's insights into Wal-Mart's service culture and its leadership icon, Sam Walton."
-Roger J. Dow, Senior Vice President Global and Field SalesMarriott International, Inc.

Bergdahl outlines his competitive strategy with the acronym P.O.C.K.E.T.S.

P-Price: Don't try to compete on price; differentiate your product selection.

O-Operations: Break the retail "ready, shoot, aim" tactical orientation bydeveloping an actual strategy to compete.

C-Culture: Build a can-do culture with a strong sense of urgency. Communicate your values and beliefs over and over again to your employees.

K-Key Item Promotion/Product: Determine who you are and uniformly communicate your brand message to your entire team.

E-Expenses: Become obsessed about controlling costs.

T-Talent: Recruit constantly and hire people who have both experience and high potential.

S-Service: Never take your customer for granted. Empower your employees to make decisions involving customer concerns..
Price: $8.04 [Notify me when price goes down.]

Business and political leaders often talk about what their respective countries must do to compete in the world economy But what does it really mean for a country to compete, and how do they do this successfully? As the world has globalized, countries develop strategies to compete for the markets, technologies, and skills that will raise their standards of living. These government strategies can make - or break - a nation's efforts to drive and sustain growth. In "How Countries Compete: Strategy, Structure and Government in the Global Economy", Richard Vietor shows how governments set direction and create the climate for a nation's economic development and profitable private enterprise. Drawing on history, economic analysis, and interviews with executives and officials around the globe, Vietor provides rich and insightful examinations of different government approaches to growth and development - leading to both success and failure. Individual chapters focus on the unique social, economic, cultural, and historical forces that shape governments' approach to economic growth. The countries discussed include: China, India, Japan, Singapore, the United States Mexico, Russia, Saudi Arabia, and South Africa. Vietor challenges the widespread notion that, in market-driven economies such as the United States, a strong government can only hinder business success. A provocative account and a rich resource, "How Countries Compete" offers potent insights into how the business environment has evolved in crucial nations - and what its trajectory might look like in the future..
Price: $10.34 [Notify me when price goes down.]

Everywhere, products are being commoditized, services are being imitated, and traditional barriers to market entry are collapsing To sustain competitive advantage in today's Copycat Economy, companies must break from the pack. This book will show how. Oren Harari starts by touring "Commodity Hell," and identifying 10 common mistakes that keep companies trapped in the pack. Next, Harari introduces six strategies for propelling your organization where competitors can't follow. Learn how to dominate markets (and when to leave them); how to create a "higher cause" that will mobilize stakeholders; and how to build a pipeline of cool, compelling products, in any industry. Harari reveals new ways to take customers far beyond mere "satisfaction," and shows how to innovate in even the most prosaic areas of a business. Learn how to avoid destructive mergers, and buy what really matters: talent, imagination, foresight, speed, rebelliousness, and inspiration. Finally, Harari offers a candid "12 Step" program for transforming leadership behavior to lead the charge -- and leave competitors in the dust.

".
Price: $16.59 [Notify me when price goes down.]

"Many people believe the only way to get in shape is by putting a lot of money into trendy fitness centers, or spending hard-earned cash on a variety of workout videotapes. In the end, these methods seldom provide the results we're all looking for. But don't get me wrong--I am not demeaning gyms or workout tapes; in fact, I still enjoy the benefits of a gym to keep fit. Weight-lifting rooms and other facilities can be extremely beneficial. However, to obtain and maintain supreme cardiovascular fitness and a rock-hard body, I must continually use the training regimen I learned as a member of the Navy SEALs." -- from The Navy SEAL Workout As the world's most elite combat unit, the Navy SEALs have long been known for their tremendous physical fitness and mental stamina. Their training program has also carried somewhat of a mystique, as so few people actually enter and stay in the program. Now Navy SEAL Mark De Lisle reveals the no-frills workout that has conditioned some of the best bodies around. From stretching through cooldown, including a variety of running and swimming workouts as well as tips on top-notch nutrition, The Navy SEAL Workout can improve any committed participant's cardiovascular fitness and overall shape and tone. "After 27 years as a Navy SEAL, I feel The Navy SEAL Workout program is the best one on the market, encompassing the physical training regimen required of a Naval Special Warfare Warrior. The levels of intensity, from beginner to advanced, are so well laid out that both the biggest 'couch potato' and professional athelete can see improvement after a short period of time." -- Allan Starr, Command Masterchief, Naval Special Warfare Command Group One "In The Navy SEAL Workout, Mark De Lisle has developed a program soundly based in a state-of-the-art knowledge of exercise physiology and principles. This book would be a valuable addition to the library of anyone who is interested in peak performance." -- W.K. Prusaczyk, PhD, Exercise Physiologist, Navy Health and Research Center "It has been interesting to note the numerous SEAL-related materials that have come out in recent years. As a former Marine, I salute you for your fine work with the SEALs and in promoting fitness to the masses." -- Harvey Newton, Director of Program Development National Strength and Conditioning Association Mark De Lisle became a U.S. Navy SEAL at age 27. He lives in San Diego, California..
Price: $5.71 [Notify me when price goes down.]