Books about Advertised from Amazon.com

The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising
Research by Erik du Plessis has helped show that the strongest factor predicting an advertisement's success is how much the ad is liked.  In The Advertised Mind, du Plessis draws on information about the working of the human brain from psychologists, neurologists and artificial intelligence specialists.  He uses this research to suggest why emotion is such an important factor in establishing a firm memory of an advertisement and predisposing consumers to buy the brand that is being advertised.  He explores what "ad-liking" really means and suggests how this emerging paradigm could lead to a new phase in the ongoing effort to obtain maximum return from advertising spending.
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Price: $24.50 [Notify me when price goes down.]


Taming of the C.A.N.D.Y. Monster*: *Continuously Advertised Nutritionally Deficient Yummies (Lansky, Vicki)
It's been 20 years since Vicki Lansky's cookbook first hit the New York Times bestseller list. In this new edition, Lansky provides less sugary desserts, tasty alternatives to junk food snacks, and easy meals to please even the pickiest eaters.
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Price: $0.01 [Notify me when price goes down.]


Marriage As Advertised
Jon & April are the perfect advertisement for the All-American blue collar family. They are young, attractive, have two kids, a nice Victorian home, and make an honest living. To friends and family they appear to be the ideal couple, however the walls of their home tell a different story. Once deeply in love, Jon and April now struggle to even be in the same room together. From love & certainty, to discouragement and confusion; both have needs in their relationship that are no longer being met as the romantic element has dissipated. When faced with temptation, will filling this temporary void destroy any hope of reconciliation? Marriage As Advertised is a glimpse into a troubled union, and how communication lines between a man and woman can get lost in translation. Journey with this couple as they reach a defining point in their marriage. Relationships will be born, family secrets will be uncovered; temptation will lure them, tragedy will test them. Will April and Jon have what it takes to turn their relationship around, or will they continue to conceal their problems with the pretense - Marriage As Advertised..
Price: $13.94 [Notify me when price goes down.]


Premium blend: advertised as a 1/2-ton but more akin to a midsize truck, Honda's first U.S. pickup is the talk of the town. But how does the new Ridgeline ... see.(TEST): An article from: Trailer Boats
This digital document is an article from Trailer Boats, published by Ehlert Publishing Group on June 1, 2005. The length of the article is 1924 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Premium blend: advertised as a 1/2-ton but more akin to a midsize truck, Honda's first U.S. pickup is the talk of the town. But how does the new Ridgeline tow? Jump in and see.(TEST)
Author: Stuart Bourdon
Publication:Trailer Boats (Magazine/Journal)
Date: June 1, 2005
Publisher: Ehlert Publishing Group
Volume: 35 Issue: 6 Page: 86(6)

Distributed by Thomson Gale.
Price: $5.95 [Notify me when price goes down.]


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